Read on FashionNetwork.comMango Expands UK Presence with First Aberdeen Store at Union Square
Global fashion retailer Mango has launched its first store in Aberdeen at the Union Square shopping centre, marking the brand's ninth location in Scotland. The 4,844 sq ft store creates 20 new jobs and features Mango's New Med design concept, showcasing the latest womenswear collections including clothing, footwear, and accessories. This opening is part of Mango's ambitious 2024-2026 strategic plan to expand its UK presence, with the company planning to open 20 additional stores in the UK this year as part of a global expansion targeting 500 new locations between 2023 and 2026.
Global fashion retailer Mango has marked a significant milestone in its UK expansion strategy with the opening of its first store in Aberdeen at the Union Square shopping centre. This strategic move represents the brand's ninth location in Scotland and underscores Mango's commitment to strengthening its presence across the United Kingdom while creating valuable employment opportunities in the region.
Strategic Expansion in Key Markets
The Aberdeen opening forms a crucial part of Mango's ongoing ambitious expansion strategy, which aims to open a further 500 stores globally between 2023 and 2026. According to the company's plans, this includes 20 new stores specifically in the UK market during the current year alone. This aggressive expansion approach demonstrates Mango's confidence in the UK as what the company describes as "a priority growth market" in its 2024-2026 strategic plan.
Store Design and Product Offering
The new Aberdeen location spans 4,844 square feet and features Mango's now-standard New Med design concept, which draws inspiration from the brand's Mediterranean heritage and culture. The store showcases Mango's latest womenswear collection, offering customers a comprehensive range of clothing, footwear, and accessories. This design approach creates a distinctive shopping environment that reflects the brand's identity while providing an elevated retail experience for Scottish customers.
Leadership Perspective on UK Growth
Fiona Cullen, International Regional Director for the UK & Ireland, emphasized the strategic importance of the Aberdeen opening. "Our new Mango Woman store in Aberdeen is a confident step forward for Mango, building on the strong progress we have made over the last year to broaden the appeal of Mango to even more customers across the UK," she stated. Cullen further noted that "Aberdeen is the perfect new home to introduce our womenswear collection to more Scottish customers, in a store format that truly represents the Mediterranean soul of our brand."
Building on Strong Financial Performance
This expansion initiative builds upon Mango's robust financial performance, with the Spanish brand reporting global turnover of €1.73 billion (£1.52 billion) in the first half of 2025, representing a 12% year-on-year increase (14% at constant exchange rates). The company attributed this growth to "the popularity of its collections and new store openings," indicating that the expansion strategy is delivering tangible results and supporting the brand's overall business objectives.
The Aberdeen store opening represents more than just another retail location—it signifies Mango's strategic commitment to the Scottish market and its confidence in the UK's retail landscape. By creating 20 new jobs and bringing its distinctive Mediterranean-inspired shopping experience to Aberdeen, Mango continues to strengthen its position as a leading global fashion retailer while contributing to local economic development. As the brand progresses with its ambitious expansion timeline, customers can anticipate further strategic store openings that align with Mango's vision for global growth and market leadership.
